Assuming what a customer wants based on previous clients can drive the customer away. Identifying customers' needs allows representatives to cross-sell related products or services. Cross-selling can make the original purchase better, easier to use, or more versatile, and is financially beneficial to the organization.
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Answer:
Assuming what a customer wants based on previous clients can drive the customer away. Identifying customers' needs allows representatives to cross-sell related products or services. Cross-selling can make the original purchase better, easier to use, or more versatile, and is financially beneficial to the organization.
Explanation:
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