Social psychology is defined as “the scientific study of how we think about, influence, and relate to one another." We are social beings. Most of us communicate with others every day, spending large portions of our waking hours in some form of communication.
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One lesson from social psychology is the influence others have on us. Research shows we do not have as much control over our thoughts and behavior as we think. We take cues from our environment, especially other people, on how to act.
How groups influence us
Consider the concept of group polarization. The idea is that likeminded people in a group reinforce one another’s viewpoints. Group polarization strengthens the opinions of each person in the group.
In a study by French psychologists Serge Moscovici and Marisa Zavalloni, researchers asked participants some questions. First, researchers asked about their opinion of the French president. Second, they asked about their attitude toward Americans. The researchers then asked the participants to discuss each topic as a group.
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Social psychology is defined as “the scientific study of how we think about, influence, and relate to one another." We are social beings. Most of us communicate with others every day, spending large portions of our waking hours in some form of communication.
article continues after advertisement
One lesson from social psychology is the influence others have on us. Research shows we do not have as much control over our thoughts and behavior as we think. We take cues from our environment, especially other people, on how to act.
How groups influence us
Consider the concept of group polarization. The idea is that likeminded people in a group reinforce one another’s viewpoints. Group polarization strengthens the opinions of each person in the group.
In a study by French psychologists Serge Moscovici and Marisa Zavalloni, researchers asked participants some questions. First, researchers asked about their opinion of the French president. Second, they asked about their attitude toward Americans. The researchers then asked the participants to discuss each topic as a group.
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