Created by Thomas Mayne in Australia, Nestlé’s Milo, as a commercial product, was first introduced to the public during the Sydney Royal Easter show in 1934 (Nestlé 2015). This essay will show case the ways that Milo has been advertised during its 81 years. It will examine four advertisements, consisting of one cinema commercial, two television commercial and one print advertisement. It will examine the links between the four commercials and show how the advertising has changed over the decades.
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Answer:
Created by Thomas Mayne in Australia, Nestlé’s Milo, as a commercial product, was first introduced to the public during the Sydney Royal Easter show in 1934 (Nestlé 2015). This essay will show case the ways that Milo has been advertised during its 81 years. It will examine four advertisements, consisting of one cinema commercial, two television commercial and one print advertisement. It will examine the links between the four commercials and show how the advertising has changed over the decades.