A loyalty program is a marketing strategy designed to encourage customers to continue to shop at or use the services of a business associated with the program. ... By presenting a card, customers typically receive either a discount on the current purchase, or an allotment of points that they can use for future purchases.
Loyalty programs are offered by retailers and other corporations as a way to attract and retain customers. Loyalty programs offer rewards, discounts or other special incentives and are designed as a reward for brand loyalty.
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Answer:
A loyalty program is a marketing strategy designed to encourage customers to continue to shop at or use the services of a business associated with the program. ... By presenting a card, customers typically receive either a discount on the current purchase, or an allotment of points that they can use for future purchases.
Step-by-step explanation:
Loyalty programs are offered by retailers and other corporations as a way to attract and retain customers. Loyalty programs offer rewards, discounts or other special incentives and are designed as a reward for brand loyalty.
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