Learning Task 2: Pretest. Write the letter of the correct answer in your answer sheet.

1. What business environment factor includes available land area, physi- cat layout, building obstructions, transportation, demography of cli- ents and suppliers, competitors, and available technology?
A. tangible
B. intangible
C. immaterial
D. impalpable

2. What business environment factor pertains to the number of people liv- ing in the area, age, gender, socio-economic status, family size, religion and even growth?
A. physical environment
B. technology
C. economy
D. demography

3. Which of the following is an example of people's basic needs?
A. going to movie house
B. gadgets
C. shelter
D. fancy bags, clothes, and shoes

4. Which of the following should be considered first by a prospective en- trepreneur in choosing the right location for his/her store?
A. types of merchandise
B. access of the target customers
C. attractiveness of the store layout
D. prevailing prices of goods in the area

5. When an entrepreneur improves and enhances a product to make it more appealing to target consumers, he/she is doing an of the product.
A. alteration
B. invention
C. innovation
D. improvisation



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