Direction: On the space provided before the number write T if the statement is True and F if the

statement is False.

_____ 1. Entrepreneurs should think some alternative for their product or service and how it works better.
_____ 2. Unique Selling Proposition is a business or marketing statement that summarizes why a consumer should buy a company’s product or use its service.
_____ 3. In promoting your products or services, make sure that it is very specific and put details that emphasize the differentiator against the competitors.
_____ 4. Customer requirements are the specific characteristics that the customers need from a product or a service.
_____ 5. Intangible product is a sage in market identification process that aims to determine the buyers with common needs and characteristics.
_____ 6. There are three types of Customer Requirements.
_____ 7. Tangible thing or things that can be seen.
_____ 8. Service requirements is like a size of arena where the entrepreneurs will play their business.
_____ 9. Personality traits is one of the variables to consider under Demographic Segmentation.
_____ 10. In creating Value Proposition, entrepreneurs will consider the basic elements. ​