Answer:

With more than 100 vaccines currently in various trial phases and some reaching the pre-approval stage or being authorized for emergency use, accurate science reporting has never been more important. Journalists play a vital role in informing the public on science, specifically vaccine, developments, in an unprecedented period of scientific publishing.

The situation is constantly evolving but there are some general guidelines that should be followed whenever possible.

Don’t just report the topline

Read the full study or report before publishing an article about it. The findings in a study’s summary may not be truly indicative of the full study’s findings. Medical journals are reviewing and publishing reports faster than they normally would, so knowing how to read them critically is crucial to accurately reporting their findings.

Don’t report based only on a press release. Always read the full study or research report.

Don’t trust data automatically

Be aware of and willing to question stakeholders and data collection methodology. Request the raw data where possible and always include the details of the research methods in your reporting.

Use trusted and reliable sources

Reporting is only as good as its sources. Be sure to use expert and knowledgeable sources to inform your stories on COVID-19 and vaccines.

When reporting on a new vaccine or study, consult your country’s science media centre for expert evaluations of the latest developments.

State the source

When reporting on scientific studies, reports, case numbers and vaccines, name the source of the information to show credibility and allow readers to search for more information on the topic.

Define the terms

Although certain scientific words may be used frequently in reporting on COVID-19 and vaccines, it is important to define scientific terms in every article, or link to a glossary of terms that will allow the reader to educate themselves.

Use clear language

Most readers will not be familiar with scientific language. Some terms can be defined within the article but make an effort to frame explanations in simplified terms so that readers across all levels of comprehension will understand.