dentify the type of propaganda device used or shown in each sample below.
7. Everyone is going to get the new smart phone coming out this month.
9. This shampoo will make your hair smooth, shiny and silky the whole day.Buy now and see the result.
Pretend thi
8. Famous Actress: "I always choose the best for my family. the best soap to fight germs."
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Answers & Comments
Propaganda comes from the word "propagate" which means "to spread".
It also has a systematic way of spreading Information in which has the main goal of affecting and creating a one-sided view of behavior, attitudes, and beliefs. And in return, it creates strong emotional appeals.
Explanation:
There are Main Propaganda Techniques that are being used in Advertising Products:
A. Testimonial - it has a brand ambassador who is famous, reliable, and credible personality to
B. Stereotyping- uses the idea of stereotype which means "ways of behaving intended to represent the entire group"
C. Fear Appeals- creating a scared feeling when taking the decisions
D. Bandwagon- uses the technique of "fear of missing out" for those always in the loop for the latest events/fashions.
E. Plain Folks- this uses regular/ famous people to endorse the product or services that are being offered.
F. Transfer Propaganda Techniques -the main goal is to create symbolism or tagging so the audience will have an illogical idea.
G. Name-Calling - a type of propaganda whose main focus is putting down the name of the competitors.
H. Card Stacking- it employs selected pieces of information of the brand which creates incorrect influence.
I. Glittering Generalities- the main purpose is to create different words and impacted slogans to
deliver the message to the audience.
J. Ad Nauseam Propaganda- a type of advertising that uses Repetition Marketing Campaigns
K. Appeal to Prejudice Propaganda - it makes us of pre-conception
Here are the answers for the situations stated above:
1. Fear Appeals
2. Testimonial
3. Card Stacking
4. Name Calling
5. Stereotyping
6. Testimonial
7. Appeal to Prejudice Propaganda
8. Bandwagon
9. Name Calling
10. Stereotyping