Choices: Card-Stacking
Name-Calling
Bandwagon
Testimonial
Transfer
Glittering Generalities
Plain Folks



1.is an advertisement which says that everyone else is doing something to inspire you to do it too.
2.is a propaganda technique where misleading or unproved statistics is used to convince the audience to believe a fact
3.is a technique that projects the positive or negative qualities of an individual to something in order to make the second seem more or less acceptable.
4.gives a negative label to an idea, person or product so that it will be rejected
5.uses a spokesperson to advertise the product.
6.is a device used when an important person or famous figure endorses a product.
7.is used when a product is described in glowing terms telling how wonderful it is



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