Answer:
1.Short and simple.
2.Easy to spell, pronounce and remember.
3.Pronounceable in only one way.
4.Indicative of the benefits of the product or service.
5.Easy to adapt to packaging and labelling requirements or to any form of adverti
1.Stand out from the crowd with a memorable brand name. ...
2.Research brand names in use. ...
3.Identify three to five product or service characteristics. ...
4.Identify three to five organizational characteristics. ...
5.Create buzz words. ...
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Answers & Comments
Answer:
1.Short and simple.
2.Easy to spell, pronounce and remember.
3.Pronounceable in only one way.
4.Indicative of the benefits of the product or service.
5.Easy to adapt to packaging and labelling requirements or to any form of adverti
1.Stand out from the crowd with a memorable brand name. ...
2.Research brand names in use. ...
3.Identify three to five product or service characteristics. ...
4.Identify three to five organizational characteristics. ...
5.Create buzz words. ...