ACTIVITY 36: LOUD AND PROUD
Choose a famous geologic feature in your locality. In a separate sheet of paper, make a slogan that describes its characteristics and encourages tourists to visit your chosen landform.
Choose a famous geologic feature in your locality. In a separate sheet of paper, make a slogan that describes its characteristics and encourages tourists to visit your chosen landform.
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Earlier this month the Jamaican tourist board unveiled a new brand identity, ditching its previous slogan, "Jamaica – Once you go, you know", and replacing it with the far more succinct, albeit grammatically obtuse, "Jamaica – Get All Right". The new slogan is currently being launched around the world; last week the tourist board rolled the world's largest stress ball into New York's Times Square and on Tuesday a twitter campaign ran to the tune of #getallright.