A Study of Millennial Students and their Reactive Behavior Patterns in the Online Environment (Yonekura, 2006) A common assumption about higher education is that the institution has a complete grasp of its students’ profiles and their learning and service preferences (Oblinger, Barone & Hawkins, 2001, p.3), and those generational differences between millennials and previous generations are generally understood. In the last few years, many have written and documented the essence and evolution of this generation; however, studies covering depth and breadth in understandingthemillennialgenerationindifferentcontexts such as education, workplace, and other settings are still in theirinfancy. One of the few studies that have investigated this generational cohort in the context of higher education is Paschal’s (2003) dissertation on the expectations of generation Y students enrolled in nursing education. In this qualitative study, Paschal (2003) conducted interviews to better understand what these students’ expectations were regarding nursing educators, learning environment, nursing school experience, and future opportunities a nursing education should offer. The eldest segment of millennials is already attending and making their presence known in colleges and universities around the nation. Parallel to this generational evolution, online learning has reached maturity with great success and satisfaction especially for studentsfrom previous generations for whom the Internet was a new technology. Millennials, however, have grown up with the Internet and therefore, expect a more sophisticated access. Consequently, researchers and practitioners facilitating online learning should reflect upon the implicationsforhowcurrentmodelsandtechniqueswillhave to be adjusted for those students. Employers, too, will need to adjust their practices as these millennials graduate from college and enter theworkforce. Research Title: General Significance: Beneficiaries Benefits 1. 1. 2. 2. 1. 2. 3. 1. 2. 4. 1. 2.