a. bandwagon
b. glittering generalities
c. testimonial
d. transfer

1. Soap that makes your "morning refreshed."

2. An awarding-winning actor is shown drinking Mountain Mist on billboard.

3. A bicycle commercial shows thousands of bicyclists on the road riding their brand of bike. The commercial states that everyone is buying this bike.

4. A commercial shows children laughing and having fun while drinking cherry juice.​