1. What are the goods or services that people desire or wish to have
a. demands
b. needs
C. social needs
d. wants

2. Foods, water, and shelter are what type of needs
a. esteem needs
b.security needs
c. physiological needs
d. social needs

3. Which involves all communications between the buyer and the seller that aim to induce behavioral change?
a. demands
b. marketing
c. hierarchy of needs d
. self actualization

4. What do you call the amount of interest given to a product that consumers are willing to buy at a given price and period

a. demands
b. esteem
C. needs
d. wants

5. Which need deals with personal awareness and has less concern on the opinion of others?
a. esteem needs
b. Security needs
c. physiological needs
d. self-fulfillment needs​

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