1. Mary buys a product because of the reasons that the product provides like comfort, beauty, usefulness etc. What do you call these things? 

A. aesthetic
B. benefits
C. needs
D. value for money


2. Lito will enhances his product, but he buys the material to the supplier rather than to the retailer. What is the reason for doing it? *


A. value for effort
B. value for materials
C. value for money
D. value for time
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