1. It is the most common way to gather primary data with the use of questionnaires or interview schedule A Interview B. Focus Group Discussion C. Survey D. Data Gathering
A survey is a research method that involves collecting data from a sample of individuals through standardized questionnaires or interviews. It is one of the most common ways to gather primary data, which are data that are collected firsthand and specifically for the research project at hand.
Surveys can be conducted in various ways, such as through face-to-face interviews, phone interviews, mail surveys, online surveys, or a combination of these methods. The survey questions can be closed-ended (e.g., multiple-choice questions) or open-ended (e.g., questions that allow respondents to provide detailed answers in their own words).
The main advantage of surveys is that they can gather a large amount of data from a geographically dispersed sample of individuals in a relatively short amount of time. Surveys are also relatively easy to administer and analyze, especially if standardized questionnaires are used.
However, surveys also have some limitations. For example, the quality of the data collected can be affected if the survey questions are poorly designed or if the sample of individuals surveyed is not representative of the population of interest. Respondents may also provide biased or inaccurate answers, intentionally or unintentionally, which can further affect the quality of the data.
Overall, surveys are a useful research method for gathering primary data, and they can provide valuable insights into people's attitudes, behaviors, and opinions on a wide range of topics.
Answers & Comments
Verified answer
Answer:
C. Survey
Explanation:
A survey is a research method that involves collecting data from a sample of individuals through standardized questionnaires or interviews. It is one of the most common ways to gather primary data, which are data that are collected firsthand and specifically for the research project at hand.
Surveys can be conducted in various ways, such as through face-to-face interviews, phone interviews, mail surveys, online surveys, or a combination of these methods. The survey questions can be closed-ended (e.g., multiple-choice questions) or open-ended (e.g., questions that allow respondents to provide detailed answers in their own words).
The main advantage of surveys is that they can gather a large amount of data from a geographically dispersed sample of individuals in a relatively short amount of time. Surveys are also relatively easy to administer and analyze, especially if standardized questionnaires are used.
However, surveys also have some limitations. For example, the quality of the data collected can be affected if the survey questions are poorly designed or if the sample of individuals surveyed is not representative of the population of interest. Respondents may also provide biased or inaccurate answers, intentionally or unintentionally, which can further affect the quality of the data.
Overall, surveys are a useful research method for gathering primary data, and they can provide valuable insights into people's attitudes, behaviors, and opinions on a wide range of topics.
C. Survey
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